David Berkowitz
PERSON-TO-PERSON MULTI-CHANNEL OUTREACH
We help our B2B clients supercharge their growth by filling their inboxes with interested potential customers. We do this by designing and implementing hyper-targeted and highly personalized outreach campaigns that combine perfectly synchronized display ads, emails and LinkedIn messaging.
STAGE 1 - DIRECT TARGETED DISPLAY ADS
Before our highly-targeted email lands in their inbox, the target will start to see your brand’s ads across the internet (showing JUST to them!). This has proven to show a 37% increase in response.
STAGE 2 - OUTBOUND EMAIL
The target, now familiar with your brand from the ads, receives a highly personalized email directly from your staff that engages them, and piques their interest in your business.
STAGE 3 - LINKEDIN CONNECTION
The day after the first email is sent, we will send a personalized LinkedIn message with a connection request. This increases name recognition when the second email is sent and has proven to increase email responses by 20%+.
Tips & Notes
FindThatLead is more DIY; GrowLabs and GrowthProspects are more sophisticated tech and services. Hunter’s a useful tool for looking up email addresses.
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